Local Updates1 min read
Why NDTV dropped ‘24x7’ and is rethinking its brand for a new India
10/9/2026, 7:05:22 pm · Delhi · Local Updates
By @afaqs
For NDTV, the rebrand is as much about advertisers as audiences. Gaurav Barjatya, Marketing Head, NDTV Network, explains the signal the new identity sends to brands.
Source: https://www.afaqs.com/news/media/why-ndtv-dropped-24x7-and-is-rethinking-its-brand-for-a-new-india-12511853